PERSONAL BRANDING: LADYKYLIE
The “Ladykylie” brand is my personal identity, which is also my alias as well as my website domain launched back in 2003, thus it has nothing to do with Lady Gaga. Since I use “Ladykylie” not only for my website, portfolio and prints, but also for my social media, video etc., I've created a brand guide to ensure the consistency across all related materials.
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I love organising things so much, setting rules, and I am very into creating brand guidelines, so I feel like “my brand” also needs a whole guideline, a logo - and everything.
“You are your own brand”. And I am “LADYKYLIE”.
Below: Main logo/Logo concept/Logo autonomy/Logo with tagline/Horizontal version
Below: Clear space
Below: Sub branding logos
Below: Colour palette
Below: Auxiliary graphic & Icons
Typefaces
Poster: With photos
Poster: Text only
Poster: I am an artist
Paper coffee cups/ coffee mugs
Book layout
Brand guide
Name card and stationery
Website
Mobile version
T-shirts
3D mock up.
Below: Quotation and Invoice
Below: WIP. I came up with many "LK" until the final.
You are your own brand.
